![]() ![]() You have to be a tech person to podcast.įACT: Podcast resources are available to anyone. Your funds aren’t endless, but the possibilities are. Audio editing software like Audacity is free. High quality podcast equipment doesn’t need to break the bank. Podcasting is too expensiveįACT: Podcasts are free to create and listen to. Let’s get some quick debunking out of the way, shall we? 1. That percentage is way up from 55% in 2015. Statistics show that the majority of people are listening to podcasts on the go 69% of Americans listen to podcasts on a mobile device. In an increasingly mobile world, podcasts allow you to reach your audience anywhere-during a commute, cooking dinner at home, at work, and more. People love podcasts in part because they are so easy to consume. The best part? You can direct that crowd (or horde!) back to your website, portfolio, social channels, and more at the end of each episode so the engagement continues. It’s easier than ever to find your people and turn them into a fanbase. While once thought to cater solely to niche audiences, podcast blockbusters like Serial (the fastest podcast to reach 5 million downloads and streams in Apple’s iTunes store) have debunked this myth. Podcasting is a wonderful, under-utilized supplement to the visual content generated by photographers, designers, illustrators, and other creators. In fact, 85% of them listen to the entire show. In response, research shows that podcast listeners are incredibly loyal. There’s something intimate about listening to a podcast that really resonates. ![]() Podcasting is a great way to create personal content that will elevate your brand, build trust, add value, and create deeper, more meaningful connections with both new and familiar audiences. The podcast’s popularity is nowhere near reaching its zenith. What about how we listen to podcasts? The near-ubiquity of mobile devices and the rise of smart home technology means that people can listen to podcasts anytime, anywhere. Ad revenue from podcasting has more than tripled since 2015, rising to an estimated $220 million in 2017. How people make money podcasting is also changing for the better. Numerous survey attest to the continued rise of podcasts one 2017 survey estimates a whopping 42 million Americans over the age of 12 listen to podcasts on a weekly basis. Steady GrowthĬurrent podcast statistics don’t lie. September 30th is International Podcast Day, yet how many friends of yours still own an iPod? Exactly. The podcast’s longevity has even outpaced its namesake (iPod + Broadcast = podcast). It’s safe to say that the podcast is firmly entrenched in the cultural zeitgeist and shows no signs of leaving anytime soon. In 2005 “podcast” was The New Oxford American Dictionary’s “Word of the Year”, and the world’s appetite for podcasts has been steadily growing ever since. Podcasting began to find its stride in late 2004 thanks to the iPod and wider access to broadband internet. Podcasts, or “audioblogging” as they were once known (R.I.P.), have been around in some shape or form for nearly 40 years. There’s a lot of talk about how quickly things move in the digital age. Here are four simple reasons to get podcasting. Now it’s time to get people actually listening. Many successful photographers, illustrators, and designers are already familiar with engaging with their audience through visual storytelling it starts with their work and creative portfolio and then extends to social media, brand narrative, and beyond. If you want to delve deeper, reach farther, curate better, and give yourself a (literal) voice, you need to learn how to start a podcast. The most essential podcast equipment you need? Your brain and a vision. Advancements in technology have only helped make podcasts easier to create, more accessible, and more addictive than ever. ![]() The 21st century’s most innovative and wildly popular content platform actually harkens back to the ancient days of oral storytelling. It’s time to learn how to make a podcast. Stories create meaningful connections, and nothing is clicking with audiences more than listening to podcasts.Īrtists are makers. It’s a truth universally acknowledged-and not just by writers. Creative professionals know this innate drive better than anyone. Human beings are storytelling animals, to paraphrase novelist Salman Rushdie. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |